Your social butterfly puppy just turned into a nervous wreck. It's a biological trap—and what you do next matters forever.
It's a developmental fear period. Between 8-11 weeks and during adolescence, your pet's brain is hyper-reactive to perceived threats.
These intense phases usually last about 2-3 weeks. During this time, the world feels dangerous. Your job is to make it feel boring again.
Watch for dilated pupils, ears pinned back, or a tucked tail. If they are reacting to things they used to ignore, the window is open.
High-pitched soothing feels natural, but it confirms their fear. If you act worried, your pet thinks they have a reason to be terrified.
Act like the scary object is a party. If your dog barks at a cone, talk to it in a goofy voice. Lead with play, not pressure.
Don't force them to 'face' it. Create distance. If they can’t eat a treat, they are too close. Back up until they can think again.
One bad experience during this window can cause a lifelong phobia. Postpone that grooming or vet visit if they are in a spooky phase.
Puppies hit a second, more intense window between 6-14 months. It’s normal, even if they were perfect yesterday. Stay the course.
Never lure a pet toward something scary with treats. They might regret the choice after. Toss treats away from the object instead.
If the fear lasts over 4 weeks or turns into aggression, don't wait. Early intervention prevents a lifetime of anxiety.
Fear periods aren't a flaw; they are features of a maturing brain. Handle with play and space, and they’ll emerge as resilient adults.
Get the full Jolly Routine breakdown and the fear-period calendar to protect your pet's future.